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The Benefits Of Going Mobile For Non-Profits

Posted on 11/17/2017 by in Mobile Apps Reasons to go Mobile Mobile Websites Mobile Marketing Non-Profits

Nonprofit organizations have become a crucial component of today’s society. Their diverse applications in education, poverty eradication, health, and environmental conservation have made it almost impossible to think of a world without them. By engaging donors to source for funds, organizations can dispense their mandates and make the world a better place.

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5 Hacks for Writing Knockout Push Notifications

Posted on 5/8/2017 by in Mobile Apps Mobile App Features Mobile Marketing iOS Apps Android Apps Push notifications Segmented Push Notifications

You might already know the basics of how to use them, but crafting push notifications that users actually want to receive is a true art form. Let’s quickly go over the essentials. Creating the perfect push notification starts with understanding how customers interact with your app. The more you know about your users, the more personalized you can make your push notifications. These messages should enhance the customer experience, not harm it. So with every new push notification, users should feel satisfied and happy about your brand.

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What’s New in Marketing? And What You Should Try This Year?

Posted on 3/21/2017 by in Mobile Apps Reasons to go Mobile Mobile Marketing iOS Apps Android Apps

Small businesses have to stay competitive in their marketing efforts in order to be relevant and able to reach the right audiences. As small businesses don’t always have a full marketing team and an unlimited budget, they need to find creative ways to market their brand. Luckily, marketing comes in all shapes and sizes, and every year new and exciting trends emerge. This article will discuss the marketing strategies gaining popularity this year, and best of all, they can all be used by small businesses too!

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7 Mobile Trends Every Small Business Should Follow in 2017

Posted on 3/15/2017 by in Mobile Apps Reasons to go Mobile Mobile Websites Responsive Websites Mobile Marketing iOS Apps Android Apps Push notifications

More consumers are experiencing the internet through their phones as opposed to their desktop computers, according to SmartInsights. Mobile has become not only a profitable addition to the marketing toolbox, it has become a priority for any business. The time has come for small businesses to jump on the bandwagon and learn how to optimize mobile interaction with their audience. In this article, we’ll discuss 7 mobile trends that you should take note of.

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Marketing Your App with User-Generated Content

Posted on 2/22/2017 by

There are so many new marketing techniques out there: experiential marketing, viral marketing, cause marketing, relationship marketing, evangelism marketing, cloud marketing… the list is endless (and inspiring). One of these newer strategies involves the use of user-generated content (UGC) to advertise and market your company.

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How to Increase Mobile App Engagement With Push Notifications

Posted on 2/7/2017 by in Mobile Apps Mobile App Features Customer Experieince Mobile Marketing iOS Apps Android Apps Push notifications Segmented Push Notifications

The mobile industry is booming, and mobile apps are completely dominating this arena. Companies of all sizes are seeing the benefits of having a mobile app. According to recent data, nearly half of small businesses are expected to adopt a mobile app by 2017.

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Why Mobile Loyalty Programs are Imperative for Your Business

Posted on 8/16/2016 by in Mobile Apps Reasons to go Mobile Mobile App Features Mobile Marketing iOS Apps Android Apps

Mobile Loyalty programs are a time-tested and effective means to help a company increase brand growth and its reputation. It attracts new and old customers alike, and it stimulates them to return again and again.

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Your Competitors Are Going Mobile—Here’s Why You Should Too

Posted on 7/7/2016 by in Mobile Apps Reasons to go Mobile Mobile Marketing iOS Apps Android Apps

As more and more consumers rely on their mobile devices for personal and business use, the need for a mobile app is rapidly growing. 2015 was dubbed “The Year of the Mobile Web,” so small businesses without a mobile presence have already fallen far behind. There’s typically only one reason these businesses hold out: money.

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