Small businesses have to stay competitive in their marketing efforts in order to be relevant and able to reach the right audiences. As small businesses don’t always have a full marketing team and an unlimited budget, they need to find creative ways to market their brand. Luckily, marketing comes in all shapes and sizes, and every year new and exciting trends emerge. This article will discuss the marketing strategies gaining popularity this year, and best of all, they can all be used by small businesses too!
More consumers are experiencing the internet through their phones as opposed to their desktop computers, according to SmartInsights. Mobile has become not only a profitable addition to the marketing toolbox, it has become a priority for any business. The time has come for small businesses to jump on the bandwagon and learn how to optimize mobile interaction with their audience. In this article, we’ll discuss 7 mobile trends that you should take note of.