If you’re considering creating a mobile app for your business (so easy with 529 Mobile!), there are three main questions that are good to ask:
1. Who are your customers?
2. What do they want in a mobile app?
3. What can you give to them?
Each industry has app functions that make sense across most of the businesses within the industry. For example, it’s generally useful for restaurants to put mobile ordering in their apps, but the feature is bizarre when it comes to real estate brokerages. For them, a tab with available listings makes more sense.
But even within industries, there are sometimes variations between businesses that lead to the need for differing sets of app features. For that reason, each business should ask itself these questions before designing an app (which is a breeze with 529 Mobile!).
With the help of great apps, a small business can turn into a big business in short order!
(Okay, that’s not the whole truth. You also need customers, a profitable business model, a great team, and a few dozen other stars in alignment for all of that to happen. But still, the apps are helpful. Below are ten that are awesome.)
In case you’ve somehow managed to escape the never-ending flood of Apple news that makes up roughly 94% of the modern Internet, on September 18th, a new Apple operating system update is coming out. The new system is titled “iOS7.”
So, what do 529 Apps users need to know about it? Nothing really. Except for the fact that your app will remain to work perfectly without any issues.
If you’re like most business owners that are being confronted with a mobile world, you may be wondering whether your business would be better off with a mobile app or mobile website.
(Or, you may just be wondering which one you can safely ignore and not have to deal with.)
Well, whether you approach mobile strategies with enthusiasm or reluctance, we’ve outlined the main advantages and disadvantages below to help you figure things out. We’ll spare you the suspense, though: we think you need both. Anyhow, without further ado, here is how mobile apps and mobile websites stack up against each other:
When it comes to features, mobile apps come out ahead. They can do more and also have access to other device tools, like GPS and the accelerometer. For that reason, they offer a wider range of features, and allow you to create a more robust suite of offerings to users. Mobile websites, on the other hand, are somewhat limited in the types of features they can offer through a browser.
WE WILL NEVER FORGET
NYC, Tribute in Light, a 9-11 memorial of twin beams of light illuminates the night sky over Ground Zero.
The app journey can be an exciting one.
It all starts with the realization that, “Hey, everybody else is having so much fun with apps, my business should have an app, too!” Then comes the brainstorming about what features should be included, what platforms to publish on, and whether anyone on your team has a clue about how apps are actually made. Excitement usually reaches its highest point on launch day, when expectations are high, and reality hasn’t had a chance to go live yet.
The big moment has arrived. The app is done! “Here you go, world! Enjoy!” Unfortunately, that’s the last time most business owners think about their app. They send it out into the wilderness, and hope that everything goes as planned. “Finally! I’m done with that app stuff. Time to get back to real work!” Oh no! Another absentee app parent is born!\
May we make a suggestion?
Q2, 2013. Mark it on your calendars.
This past quarter was the quarter that Google Play’s total downloads finally surpassed the App Store, according to data gathered by App Annie. Don’t get too excited, though. Despite having 10% fewer downloads, the App Store still made more than double the revenue of Google Play.
(We know which one we’d rather have!)
Anyhow, let’s break down some of the background facts:
Mobile commerce may seem like a cool extra channel for generating sales, until you learn more about it. Then you see that it’s quickly becoming the main channel for generating sales online and connecting with customers. In fact, if trends continue, there may come a day when m-commerce is referred to more simply as just “commerce.”
Okay, that’s overselling it. But m-commerce is a big deal, and we’ve got four facts to back that claim up. Read on, but be warned – once you hear more, you’re going to want in. The opportunities are just too darn tasty.