Business Apps – mobile apps that businesses are using to change the way they operate!
Now more than ever, businesses are leveraging the power of mobile apps to make their operations more efficient, convenient, and profitable. Below are just a few of the app categories that have become most popular. Using these apps, businesses large and small are augmenting their capabilities, exploring new possibilities, and changing everything about the way business is done.
For most small businesses, every expense, no matter how small, must have a direct, tangible benefit. There’s little room for speculative costs and ambiguous returns.
When it comes to mobile apps, this is good news! As mobile usage continues to increase, even small businesses have a lot to gain.
Apps directly increase sales in a number of ways. Each of the features listed below can lead directly to a sale, helping mobile apps for small businesses prove their worth with nearly every click.
It’s no secret that the overwhelming majority of property searches are now done online, but did you know that, in 2013, nearly a fifth of those searches were done on a mobile device? Mobile searching activity also quadrupled, which means that by the end of 2014, mobile searching will overtake desktop searching.
In short, mobile use is exploding (especially amongst younger users, the next wave of home-buyers). Mobile may not be the biggest slice of the pie today, but it will be soon. Those who learn how to use it sooner, rather than later, will be poised to dominate the competition going forward, while those who don’t will be scrambling to catch up.
So, how can Realtors® take advantage of these mobile trends? There are many ways.
In plain English, what is the point of 529 Mobile App 2.0?
The point of 529 Mobile App 2.0 is to make all mobile marketing solutions, including mobile website creation, affordable and simple for small businesses. That is why we created MOBe, the first Mobile Everything Marketing tool for small business.
Pretty much every small business needs a mobile marketing solution to avoid losing business to their competitors. Mobile Web searches for particular industries can easily number in the tens of thousands each month. Small businesses that don’t have mobile websites capture exactly 0% of this lead traffic, while their competitors gobble it all up!
They increase revenue. By making it easy for customers to contact your business, visit your location, hear about promotions, and provide referrals, you can increase your revenue. Because apps are mobile, your customers can do any of these things from any location, which makes your business more accessible than ever before. Online orders have been found to be up to 25% larger! This includes orders submitted through apps. Mobile users also submit orders more frequently. Mobile coupons are redeemed at 10x the rate of print coupons. 70% of people contact a business after a mobile search, but almost half will head to a competing site if the mobile experience is poor.
When your business puts out an app, customers can download it to their smartphone and interact with your business on the go. They can perform whatever functions you choose, from simple things to looking up your phone number, location, or upcoming events, to more complicated things like submitting orders or sending a message to a customer service rep.We have a huge wealth of powerful features for you to incorporate into your app! You can view them all here, but here are some of the highlights:
Recently, Forbes updated the list of business essentials to include a website, a phone number, and yes, a mobile app.
“Horror of horrors! Not a mobile app! Why do I need that? No one’s going to use it anyway!”
Calm down. Deep breaths. In . . . out . . . in.
All right, let’s talk about this rationally.
Once upon a time, a long, long time ago, if you wanted to be in business, it was enough to simply have a shop somewhere in town and hang out your shingle.
Why? Because that was the easiest way to connect with customers. Then, as technology developed,
A recent post by Matt Baxter-Reynolds over at ZDNet raised some interesting points, with the central idea being that mobile apps are triumphing/have triumphed over the mobile web.
“The Mobile Web is Dead, Long Live the App”
Many people, ourselves included, have discussed the advantages and disadvantages of developing for the mobile web versus mobile apps. Our viewpoint generally tends to favor investing in both, given that they serve different purposes, but we understand where Mr. Baxter-Reynolds is coming from.
In his post, he talks about two forces operating on the mobilesphere.