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The Benefits Of Going Mobile For Non-Profits

Posted on 11/17/2017 by in Mobile Apps Reasons to go Mobile Mobile Websites Mobile Marketing Non-Profits

Nonprofit organizations have become a crucial component of today’s society. Their diverse applications in education, poverty eradication, health, and environmental conservation have made it almost impossible to think of a world without them. By engaging donors to source for funds, organizations can dispense their mandates and make the world a better place.

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7 Mobile Trends Every Small Business Should Follow in 2017

Posted on 3/15/2017 by in Mobile Apps Reasons to go Mobile Mobile Websites Responsive Websites Mobile Marketing iOS Apps Android Apps Push notifications

More consumers are experiencing the internet through their phones as opposed to their desktop computers, according to SmartInsights. Mobile has become not only a profitable addition to the marketing toolbox, it has become a priority for any business. The time has come for small businesses to jump on the bandwagon and learn how to optimize mobile interaction with their audience. In this article, we’ll discuss 7 mobile trends that you should take note of.

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8 Differences between Mobile Apps and Mobile Websites

Posted on 4/19/2016 by in Mobile Apps Reasons to go Mobile Mobile Websites Mobile Marketing iOS Apps Android Apps

80% of the devices used to search internet today are smart phones. 47% are tablets. For any business, in almost any industry or sector, it only seems reasonable to have a mobile marketing plan. But when it comes to that, most people get caught up in a superficial tussle between mobile websites and mobile apps. It might help to know the differences between the two and the ways in which they affect the purpose of each.

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Mobile Marketing that Makes Sense

Posted on 4/15/2015 by in Mobile Apps Mobile Websites Google Apps Mobile Marketing

Customers are now searching for and viewing their favorite businesses on their phones much more often than their desktops computers. Mobile devices are the go to source for research, shopping and interacting with companies and conduct business. The need for mobile marketing is higher than ever and brands have to quickly meet this changing landscape if they want to succeed.

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Google’s Latest Means You Need to be Mobile-Friendly

Posted on 3/13/2015 by in Mobile Apps Reasons to go Mobile Mobile Websites Responsive Websites Google Apps

Google’s newest announcement about algorithms has everyone talking. Starting April 21, 2015, website indexing is set to change yet another time. The change is apparently going to be beneficial to users and businesses that are ready for mobile close-ups. The new Google algorithm will make it even more important for companies to have “mobile friendliness.”

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The Mobile-Friendly Test: Is your Website Mobile-Friendly?

Posted on 3/11/2015 by in Mobile Websites

Attention all business owners with non-mobile-friendly websites: courtesy of Google, you now have another reason to dread mid-April this year. “Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.”

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Mobile App Minute: Mobile Websites VS Mobile Apps

Posted on 1/18/2015 by in Mobile Apps Mobile Websites Mobile App Minute

It’s common knowledge these days that having a mobile presence for your business is one of the best things you can do. Being accessible to your customers via mobile is simply smart business nowadays, as such a huge percentage of people are surfing the web and conducting business solely via mobile. The question is, should you have a mobile optimized website or a mobile app? Both? How do you decide?

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2015 Mobility Report: 5 Signs Your Small Business Needs Integrated Mobile Marketing In 2015

Posted on 12/10/2014 by in Mobile Apps Mobile Commerce Mobile Websites

As of this year, there are now more Americans using mobile devices than those using laptops. It’s official – the mobile world is here. The majority of consumers choose to research products and services on their mobile devices before purchasing, regardless of whether they purchase later in a store or online. Being mobile ready can mean several different things. You can have a mobile optimized website, an app, or both in some cases. So is your business ready to go mobile? We’ve laid out a few questions to help you make the decision. Spoiler: you should probably mobilize your small business.

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